Spanish delivery startup Glovo enters Uganda

Image: CIO East Africa

UGANDA – Barely two years after launching in Kenya, Spanish delivery startup Glovo, has  further expanded to Kenya’s neighbour to the west, Uganda, making it the second market in East Africa for the company and the fourth African country after Morocco and Cote d’Ivoire.

The Barcelona-based Glovo is an on-demand delivery app that allows customers to order anything — restaurant meals, groceries, flowers — from more than 1,000 participating businesses and have it delivered in less than one hour.

Glovo makes profit by charging a service fee, plus a commission on their partners, depending on the cost of the product or item and despite being founded only about 5 years ago in 2015, the company already has a presence in more than 170 cities across more than 20 countries.

The startup’s vision is to be a lifestyle app with all urban services available easily through its smartphone application.

Food delivery service remains its most popular service even though other services groceries, pharmacy, desserts, courier, and Quiero are also available on the app.

“We are extremely excited about our launch in Uganda and we think that residents of Kampala should be feeling the same way! Hundreds of thousands of people in cities across Africa are already used to integrating Glovo into their daily lives to help them to save time and money and we are optimistic that our solution will be a welcome addition to customers, restaurants, and stores in Uganda,” William Benthall, Glovo’s General Manager for Sub-Saharan Africa said.

According to StartupBlink, Kampala is the 8th best ranked startup ecosystem on the African continent.

“Uganda is a uniquely interesting market for Glovo. Residents of Kampala are used to using Boda Boda’s to move around and order food and other products. In addition to this informal market, there is also a large segment of the population using apps to move around or order goods for delivery. This provides an interesting opportunity to introduce a fresh new service with low prices and amazing user experience,” added Benthall.

Glovo is the biggest food delivery service in Spain where it is profitable and takes around one million orders per month.

The firm’s revenue jumped from €18 million ($20 million) in 2017 to €81 million ($91 million) in 2018.

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