MOROCCO – Impact Lab, an African innovation accelerator, officially launched Launchpad Agritech, an acceleration program dedicated to the promotion of innovative entrepreneurship in the Moroccan agro-industry.
With this initiative, Impact Lab aims to accelerate the marketing of Moroccan Agritech startups, but also to encourage the future generation of Moroccan Agritech entrepreneurs.
“We are convinced that Morocco has the potential to position itself as a major innovation hub in the agro-industrial sector in Africa. However, the ecosystem of Agritech startups in Morocco is still weak, and innovation opportunities in the sector are little known,” said Salma Kabbaj, co-founder of Impact Lab.
For several weeks now, Impact Lab has set up a web platform — impactlab.africa/agritech — to raise awareness among aspiring entrepreneurs of innovation opportunities in the agro-industrial value chain.
This platform brings together blogs, podcasts, and videos created in collaboration with industry experts and visionary entrepreneurs from around the world.
The Agritech Launchpad will equip high-potential Agritech entrepreneurs with the resources they need to succeed.
The Agritech Launchpad program will select 10 Moroccan startups that have developed prototypes of solutions impacting the agro-industrial sector.
They will then be supported for six weeks to accelerate their solution: training, coaching, putting experts and potential partners in touch and more.
These startups will be able to access Innov Invest funding from the Central Guarantee Fund (CCG) of up to 700,000 DH (US$79,540) per accelerated startup.
As a reminder, Impact Lab has accelerated the development of more than 170 startups in North and West Africa since 2014 and has supported more than twenty large business partners and public institutions in their innovation dynamics.
This structure dedicated to innovation and support for startups operates through two offices in Casablanca and Tunis, as well as programs deployed in Côte d’Ivoire, Senegal and Benin.