ITIDA partners with AUC Venture Lab to empower local entrepreneurs

EGYPT – Information Technology Industry Development Agency (ITIDA) and the AUC Venture Lab accelerator are collaborating on Startup Launchpad, a capacity-building programme that aims to empower local entrepreneurs as they launch their technology startups.

The partnership between ITIDA and AUC Venture Lab, the accelerator programme based at the American University in Cairo (AUC), aims to support entrepreneurs through extensive training and rich content.

The program, powered by ITIDA, will be delivered by AUC Venture Lab, a member of the Babson Collaborative for Entrepreneurship Education, which was founded by Babson College, the US-based globally leading educational institute in the field of entrepreneurship.

With the aim of supporting and inspiring the Egyptian entrepreneurship ecosystem, the joint eight-week program offers tech entrepreneurs all over Egypt extensive training, networking and skill development opportunities to help them effectively develop business ideas and increase their startups’ chances of survival and success.

Designed for individuals who are passionate about technology and have an interest in entrepreneurship, Startup Launchpad will help participants validate their innovative solutions, identify market gaps and overcome the most commonly-faced challenges. The program starts in January and ends with a pitch day in March.

The program starts with an introductory training on the basics of entrepreneurship, the different growth stages of startups and the principles of marketing and finance. During the second week, entrepreneurs will start developing their business ideas and prototyping them.

Over the few weeks that follow, participants will receive guidance and expert mentorship while they validate their solutions and perform market experiments with real-life customers to ensure that their ideas have the potential to become scalable successful ventures.

The final stage of the program will help entrepreneurs master the art of pitching their startups, elevating their presentation and communication skills and allowing them to present their ideas to potential investors at a pitch day in March.

Entrepreneurs can apply to join the program from November 15 through January 3. Entrepreneurs will be awarded certificates from ITIDA and AUC Venture Lab upon completion of the program.

In the last couple of years, there has been a boost in the tech startup ecosystem in Egypt and has evolved dynamically where the government is actively supporting tech innovation nationwide.

The number of technology startups has amplified fast with increased attention from local and international VCs. During the first half of 2020, reports announced that Egyptian startups received the largest amount of investment in the Middle East and North Africa.

The 2020 Global Startup Ecosystem Report (GSER) highlighted Cairo as the perfect test bed for innovation and an attractive market for scalability where it was ranked as one of the top 10 global ecosystems for affordable talent in 2020 and one of the top 10 Africa and middle eastern ecosystem in funding.

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