Simba Corporation set to assemble Malaysian car brand in Kenya

KENYA – Simba Corporation, an integrated business group, is set to assemble Malaysian car brand Proton in Kenya starting November, aiming to attract price-sensitive middle-class buyers with prices as low as KSh1 million (US$10,000) inclusive of taxes. This will expand the list of passenger cars assembled in the local market, joining Volkswagen Polo Vivo (by DT Dobie) and Peugeot (Urysia). Assemblers are increasingly taking advantage of tax incentives offered to firms producing locally. Simba’s chief executive Dinesh Kotecha told Business Daily that the company has signed an agreement with Proton…

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