Amazon launches officially in Egypt, replaces Souq.com

EGYPT – Amazon, a global online shopping platform, officially launched Amazon.eg to replace Souq.com in the local market following the inauguration of its warehouse in Egypt. The launch came a month after the online shopping titan had announced its intention to have an official presence in Egypt. It clarified that the website will feature millions of items from local and international brands across a range of categories including electronics, apparel, home and kitchen, grocery, and Amazon products and Devices like Kindle e-readers. Existing Souq.com customer credentials, wish lists, orders, delivery…

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