Electronics company LG launches its new brand shop at TRM

KENYA – LG Electronics (LG), a South Korean multinational electronics company, has unveiled a new brand shop at Thika Road Mall (TRM) in its campaign to take its products and services closer to consumers. The new shop is the latest outlet in LG’s strategy to increase its market footprint in the East African region with new stores in strategic locations that have high sales potential, backed by technical expertise before and after sales to attract and retain customers. This brings to four the number of Brandshops the company has so…

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